Every tax ought to be so contrived as both to take out and keep out of the pockets of the people as little as possible over and above what it brings into the public treasury of the state.…Īlthough they need to be reinterpreted from time to time, these principles retain remarkable relevance.

Every tax ought to be levied at the time, or in the manner, in which it is most likely to be convenient for the contributor to pay it.… The time of payment, the manner of payment, the quantity to be paid, ought all to be clear and plain to the contributor, and to every other person.… The tax which each individual is bound to pay ought to be certain, and not arbitrary. The subjects of every state ought to contribute towards the support of the government, as nearly as possible, in proportion to their respective abilities that is, in proportion to the revenue which they respectively enjoy under the protection of the state.… Exploring other resources and references related to health equity communications.Courtesy of the Scottish National Portrait Gallery, Edinburgh.

Considering whether an image is culturally appropriate, clear, and inclusive, and supports and does not detract from your message.

Considering how communications are developed and look for ways to develop more inclusive health communications products.

Using preferred terms for select population groups while recognizing that there isn’t always agreement on these terms.

Considering the key principles, such as using person-first language and avoiding unintentional blaming.

Using a health equity lens when framing information about health disparities.

We hope these suggestions can be a good starting point for your organization as you continue to engage with your communities and partners to build a shared vocabulary.ĬDC encourages all public health professionals and partners at the federal, state, and local levels to apply these principles across their public health communication work, including when creating information resources and presentations, when engaging with partners, and/or when developing and reviewing external or internal communication materials. These guiding principles reflect the best practices as we know them at CDC. This is not a style guide and is not meant to be prescriptive or exhaustive, but rather to provide principles, resources, and specific suggestions on a variety of topics to help inform an inclusive approach to public health communications. This is a living document which will be adapted as both language and cultural norms change. These principles are intended to help public health professionals, particularly health communicators, within and outside of CDC ensure their communication products and strategies adapt to the specific cultural, linguistic, environmental, and historical situation of each population or audience of focus. We at CDC want to lead in this effort-both in the work we do on behalf of the nation’s health and the work we do internally as an organization.Īchieving health equity requires focused and ongoing societal efforts to address historical and contemporary injustices overcome economic, social, and other obstacles to best health and healthcare and eliminate preventable health disparities.ĬDC’s Health Equity Guiding Principles for Inclusive Communication emphasizes the importance of addressing all people inclusively and respectfully. To build a healthier America for all, we must confront the systems and policies that have resulted in the generational injustice that has given rise to health inequities.

Equity principle definition